Item Submission Guide

• Exclude the brand name: the brand is selected separately, so do not repeat it in the title.
• Use the exact official model name when it appears in official sources.
• Follow standard title capitalization unless the official name breaks it.
• For merch, use [Design/Drop Name] [Item Type] - [Color / Variant] only when a variant needs to be disambiguated in the title.
• Use standard item wording: Tee by default, T-Shirt only when official, and Long Sleeve instead of Longsleeve.
• Keep color out of the title unless it separates variants, appears in the official name, or improves search clarity. Put routine colorway data in the Colorway field instead.
• Avoid abbreviations unless they are part of the official name.

Include the collaborator in the item name only when it is part of the official title or materially improves search clarity.

• Select the primary brand responsible for the item.
• For collaborations, select the brand that manufactured or officially released the item. Example: choose Nike for Nike x Sacai.
• For unusual edge cases, choose the best-supported primary brand and explain the nuance in the description.

If the brand is not in the database, use the brand picker to submit it with the item, or create a fuller brand entry first.

Use Add Brand when you have more brand details. Do not fall back to a loose placeholder when a specific brand is missing.

Treat sub-brands as their own entity when they have a distinct public identity.

• Comme des Garcons PLAY separate from the mainline house
• Y-3 separate from Adidas
• Polo Ralph Lauren separate from Purple Label

If the archive item belongs under S4LEM and the release is Supreme x S4LEM, add Supreme as a collaborator.

• Select the category that best describes the garment type, not the aesthetic.
• Choose the most specific practical category available.
• Use T-Shirts for tees, Long Sleeves for long sleeves, Hoodies for hoodies, Headwear for hats, CDs for CDs, and Posters & Prints for posters.
• Posters belong under Music & Collectibles through Posters & Prints, not Other.

• Minimum resolution: 800 x 800 pixels. 1200 x 1200 or higher is preferred.
• Accepted formats: JPG, PNG, WebP, or AVIF.
• Maximum file size: 2MB per image after processing.
• Aspect ratio: listings use a 4:5 (portrait) frame with edge-to-edge cropping when the photo does not match — leave a little breathing room around the product if you can. Other ratios are fine; expect sides or top/bottom to be trimmed in grids and on the item page hero.

• Must be clear, well-lit, and in focus.
• Product should be the main subject with minimal background distraction.
• Avoid heavy filters, watermarks, screenshots, or text overlays.
• Avoid editing colors to the point of misrepresentation.

The primary image should show the item in full from the front or most recognizable angle. This is the image used in archive listings and search.

• Back, side, and close detail views.
• Tags, labels, branding, and hardware.
• Material texture and construction details.
• Packaging or interior details when they add verification value.

Gender describes how the item was marketed by the brand or retailer. It does not describe who is allowed to wear it.

• Use Menswear or Womenswear when the item is explicitly positioned that way in product pages, tags, or lookbooks.
• Use Unisex only when the item is sold as unisex.
• Leave gender blank when sources do not clearly say.

• The Eras Tour
• Astroworld
• ComplexCon 2019

Gildan, Hanes, Comfort Colors.

• Enter the original MSRP in the original retail currency.
• Do not enter sale prices, resale prices, or current market value.
• If you cannot confirm the original pricing context, leave the field blank.

• For retros or reissues, use the year of the re-release, not the original debut year.
• Example: for a 2019 retro of a 1985 sneaker, enter 2019.

• Use the year shown in credible sources (e.g. FW17 lookbook, 2019 tour preview)—not a guessed ship date.
• Add Release context when it explains why the item never released.
• Leave blank when the year is not source-backed.

• Enter the SKU or model number exactly as printed on the tag or label.
• Include hyphens, spaces, and punctuation as shown.
• If multiple regional SKUs exist, use the most widely recognized official SKU for that release.

CW2288-111, 227CP112.

• Use the country on the care label or origin tag.
• Use the full country name, for example Japan instead of JP.

• List primary materials as shown on the care label or spec sheet.
• Include percentages when available.
• Mention technical materials such as Gore-Tex when relevant.

Black/White, University Blue, Triple Black.

Official brand announcements, clearly numbered pieces, or reliable archival documentation.

• Notable design features, construction details, or print methods.
• Release context, collaborations, artist context, or event history.

• Be factual and objective. Avoid hype language.
• Write in a clean archival tone.
• Include deeper context only when it adds identification value.

• Official product pages
• Lookbooks or show notes
• Artist or event pages
• Press releases or archival coverage